Becoming Competitive Online as a Building Business
Learn more about conducting competitive online research and why you should consider using keywords to up your search engine attraction game.
Online search is becoming a major component in the business development process, even for construction, subcontractor or materials supplier businesses like yours. Learn how to conduct competitive research, understand how to use key words to get ahead of the other guys, and start upping your search engine attraction game.
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Talk like a Pro, Not Like a Robot
In a world where everyone’s suddenly using AI to churn out content, using messaging that makes you sound human, credible, and consistent could be your competitive advantage. Stop sounding like everyone else and start communicating like the expert you actually are.
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Being Unique + Valuable is Key to Win New Business
In a competitive building industry, a clear Unique Value Proposition (UVP) helps you stand out beyond your loyal customer base. It’s not enough to say you’re professional—your UVP should highlight what truly makes you different and valuable to the clients you want to attract.
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